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Dior Rouge n°999

rouge Dior

"A touch of colour is all it takes to change your appearance." Rouge Dior is the new lip colour that is all it takes to change everything, to make you look stunning. Instantly, it gives the silhouette a definite Couture elegance. It's already been 60 years since Mr. Dior imagined "dressing women's smiles". For the visionary designer, fashion and cosmetics had to come together to create a total look by Dior. His first makeup product was a lipstick, a revolution. The beginning of a saga with a wealth of over 1,500 shades. Discover the cult lipstick by Dior.

Rouge Dior is an attitude

Rouge Dior, an attitude

Rouge Dior is a beauty step, a signature, a simple attitude, perfect, just what it takes: that of a woman in Dior who only needs a dash of colour on her lips to top off her look. A modern, refined woman whose couture touch, the touch that changes it all, lies in her Rouge Dior. That woman is Natalie Portman. Before the camera lens of Steven Meisel, the Oscar-winning actress shows her timeless elegance through the streets of New York, with her lipstick in hand, her must-have, her Rouge Dior of course.

Discover the photo gallery of the Making of the Film
Making-of

A couture silhouette

A shiny, deep blue case, a ring featuring the emblematic cannage pattern, a cap intricately engraved with the silver initials... All the quintessence of the lipstick by Dior, all the spirit of the fashion house at 30, avenue Montaigne is expressed by the new Rouge Dior. Its slick, refined line asserts its eternal elegance, empowering it as the ultimate accessory of beauty and style.

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The film
Une nouvelle silhouette couture

Voluptuous care

What did Christian Dior want? To make women "not only more beautiful but happier." Happy to flaunt nurtured, radiant beauty. The new Rouge Dior formula remains faithful to the designer's dream: it treats, smoothes and reshapes the line of the lips to maximise the brilliance of each shade. Its secret is a marine crista extract that stimulates cell regeneration and hyaluronic acid beads that instantly plump and moisturise lips.

32 couture signatures

Available in thirty-two shades created by Tyen, Creative Director for Dior Makeup, Rouge Dior illuminates all types of beauty. Luminous, essential and perfectly adjusted in pigment and intensity for just the right tone, so that every woman can find her signature colour. The four star colours set the perfect tone for couture elegance.

  • 786

    Mysterious Mauve

    An intense, lustrous purple, fascinating and unique, the paradox of the many facets of Dior femininity.

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  • 565

    Vogue

    A brilliant, vivid pink whose name is all about fashion, always in the latest trends.

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  • 775

    Darling

    A pink more Dior than ever, inspired by a superb evening gown from the 1948 Spring-Summer collection that became the emblem of radiant and glamorous femininity.

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  • 766

    Rose Harpers

    An intense pink, a tribute to Carmel Snow, the Harpers Bazaar reporter who exclaimed: "This is such a New Look", seeing the Mr. Dior's first collection for the first time in 1947.

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  • 671

    Deauville

    A fresh, bright fuchsia of pure radiance, evoking the colours of a sun-filled summer in Normandy.

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  • 468

    Rose Bonheur

    A powdery pink that brings to mind Mr. Dior's perpetual aspiration to make women not only more beautiful but happier.

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  • 277

    Déclamation pink

    A bright, seductive and confident pink, an ode to the Dior woman, seductive and triumphant.

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  • 361

    Pink Baiser

    A delicate pastel pink that is set on the lips with the same care as an Haute Couture design is worn.

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  • 844

    Trafalgar

    A sensual coral that reveals its audacity and energy once on the lips. Inspired by the dresses of the same name, designed to impress and used by Mr. Dior to amaze the audience at his shows.

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  • 526

    Macadam

    An intense and ultimately modern coral featuring amber tones, a memory of Mr. Dior's darlings who graced Avenue Montaigne on their way to fittings.

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  • 028

    Mazette

    A shade full of freshness, that amazes and captivates at first glance, like the dress of the same name.

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  • 553

    Sillage

    A warm pink that asserts one's presence... Like a fragrance that will never be forgotten.

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  • 365

    Pink Songe

    A pink with hints of coral, delicate as a dream, the ideal memory of a satiny evening gown with gentle curves.

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  • 532

    Plisse Soleil

    A bold, vivid coral dedicated to the art of pleats, a signature of the fashion house.

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  • 539

    Zémire Amber

    A brazen and delicate coral, the guarantee of bold but subtle confidence expressed in the Dior woman.

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  • 319

    Trench

    The star piece in Dior shows, reinvented into a rosewood spiced up with a hint of beige... ultimate elegance.

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  • 941

    Rouge Cannage

    A Dior red, a reference to the fashion house's most famous and visual symbol. A genuine couture touch.

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  • 779

    Illusion

    Immediate seduction for this transparent red with burning tones…

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  • 644

    Rouge Blossom

    A subtle red that blossoms on the lips, reinventing the flower women with their delicate lines, so often drawn by Mr. Dior.

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  • 743

    Zinnia Red

    A deep, intense, voluptuous red, the quintessence of a sensuality that fully blossoms on the lips.

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  • 999

    999

    The Dior red. The absolute icon. This mythical red reinvents Mr. Dior's first lipsticks numbered 9 and 99. Dior's timeless elegance, to be worn with jeans, a Bar suit jacket and stilettos.

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  • 958

    Sterling Red

    A dense red, a passion red named after a dress created by Christian Dior himself.

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  • 765

    Montmartre

    A fiery, diabolical red that enhances the lips with glamour and sophistication: a new cult lip colour made in Paris.

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  • 813

    5TH Avenue

    A sophisticated, intense urban plum red, to be worn without restraint as a fashion banner through the streets of New York.

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  • 169

    Grège 1947

    A lustrous and elegant nude that gently brightens the complexion. Inspired by the colour of the famous Bar Suit jacket presented in 1947, it reflects the sophisticated elegance of a carefully created nude look.

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  • 663

    Guipure

    This beautifully healthy fuchsia, enhanced with a hint of fresh blue, boosts the glow of the complexion.

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  • 263

    Swan

    Symbol of grace and elegance in the eyes of Christian Dior, the swan inspired this petal pink of absolute delicateness.

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  • 434

    Samarcande Brown

    A rosewood featuring, in the depths of its brilliance, the harmony and warmth of sensuous tones to blend immaculately with the lips.

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  • 683

    Esquisse

    The perfect cool brown, a perfectly balanced shade, with just enough intensity to shape the lips with pure Parisian elegance.

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  • 459

    Charnelle

    A coral-hued pink: combining absolute elegance, as Mr. Dior imagined it, and disarming charm.

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  • 890

    Brun Jungle

    A warm brown, an allusion to the Dior jungle pattern used on many occasions in couture creations.

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  • 988

    Rialto

    A pinkish red inspired by the colours of the south and the many travels that have enriched the designs of the Dior fashion house.

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Look
999
"Very energetic and advantageous. It's the colour of life. I love red," Christian Dior wrote. He named his first lipstick 9, which would then re-emerge as 99 and become 999 today, a stylish, sensual look with timeless radiance.
Look Trafalgar
A flamboyant look to go with the Trafalgar dresses, as Christian Dior called them, the pieces that caused a sensation like cannons being fired as they were presented.
Look Darling
A fresh look named after Christian Dior's "Darling" dresses, which he called three of his designs and which were presented with the Spring-Summer 1948, Fall-Winter 1950 and Spring-Summer 1952 collections.
Look
Grege
A blend between grey and beige, two of Christian Dior's favourite colours, combined into a mythical shade: grège, the colour of the Bar suit from Dior's very first collection in 1947.
  • Look Rouge
    Lips
    ROUGE DIOR
    999 Rouge MORE
    DIOR CONTOUR
    999 Rouge Dior MORE
    Eyes
    5 COULEURS
    734 Grège MORE
    DIORSHOW ICONIC OVERCURL
    090 Over Black MORE
    Face
    DIORBLUSH
    756 Rose Chérie MORE
    Nails
    DIOR VERNIS
    Apricot Base Coat MORE
    DIOR VERNIS
    999 Rouge MORE
    DIOR VERNIS
    Apricot Top Coat MORE
  • Look Trafalgar
    Lips
    ROUGE DIOR
    844 Trafalgar MORE
    DIOR CONTOUR
    844 Automne MORE
    Eyes
    5 COULEURS
    030 Incognito MORE
    DIORSHOW ICONIC OVERCURL
    090 Over Black MORE
    Face
    DIORBLUSH
    849 Mimi Bronze MORE
    Nails
    DIOR VERNIS
    Apricot Base Coat MORE
    DIOR VERNIS
    657 Trafalgar MORE
    DIOR VERNIS
    Apricot Top Coat MORE
  • Look Darling
    Lips
    ROUGE DIOR
    775 Darling MORE
    DIOR CONTOUR
    775 Rouge Fête MORE
    Eyes
    5 COULEURS
    970 Stylish Move MORE
    DIORSHOW ICONIC OVERCURL
    090 Over Black MORE
    Face
    DIORBLUSH
    676 Corail Cruise MORE
    Nails
    DIOR VERNIS
    Apricot Base Coat MORE
    DIOR VERNIS
    653 Darling MORE
    DIOR VERNIS
    Apricot Top Coat MORE
  • Look grège
    Lips
    ROUGE DIOR
    169 Grège 1947 MORE
    DIOR CONTOUR
    169 Grège MORE
    Eyes
    5 COULEURS
    254 Bleu de Paris MORE
    DIORSHOW ICONIC OVERCURL
    090 Over Black MORE
    Face
    DIORBLUSH
    889 New Red MORE
    Nails
    DIOR VERNIS
    Apricot Base Coat MORE
    DIOR VERNIS
    970 Nuit 1947 MORE
    DIOR VERNIS
    Apricot Top Coat MORE
  • Lip liners

    A perfect mouth, a customised smile: that is the promise of Rouge Dior, which comes with two must-haves for lip makeup. The Dior Contour Lipliner has been reinvented into twelve shades to go with the new lip colours, and the lip brush has been redesigned for easier application.

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  • Lacquers

    The iconic Rouge Dior shades also come in matching nail colours. 999, Trafalgar and Darling are worn on both the mouth and hands, as a total look or to mix and match, while Nuit 1947 dresses the nails in a deep red. That's Dior's colour expertise, all the Rouge Dior style and elegance expressed right down to the nails.

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  • Manicure

    A genuine icon of nail beauty for over fifty years, Crème Abricot nail creme now comes with six new nail care products: polish remover, top coat, nourishing oil, "French manicure" pen, base coat and Diorlisse ridge filler. The must-have set for healthy beauty, ready to be enhanced by Dior lacquers.

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